Sep

28

Celebrity Eyewear Sightings

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Celebrity sunglasses and eyeglasses Sept. 2007 SHADE DIGGER - Grammy Award winning rapper Kanye West (1) approached eyewear designer Alain Mikli to create a pair of custom, retro-inspired handmade frames for his video "Stronger." The hip hop star seems to really like his new shades and has been spotted performing in them all summer long. Here he sports them during the Live Earth New York concert at Giants Stadium in New Jersey.

LEADING LADY - Academy Award winning actress Susan Sarandon (2) in Michael Kors Collection style MKS555 from Marchon.

OCEANIC - Bernie Mac (3) wears Minimal X rimless style 1960 from Silhouette in the movie "Ocean?s 13".

EL CARTEL - Puerto Rican reggaeton artist Daddy Yankee (4) recently wore the Sucre sunglass in tortoise from República Eyewear for the Kenmark Group on "MTV?s Total Request Live".

WHO ARE YOU - Actor Robert David Hall (5), who plays coroner Dr. Albert Robbins on the CBS hit drama "CSI: Crime Scene Investigation," wears the ClearVision Andy frame.

OFFICE SPACE - Comedian Rainn Wilson (6), who plays sarcastic sales rep Dwight Schrute on "The Office," in Nautica N8028 from Marchon.

Celebrity sunglasses and eyeglasses Sept. 2007YEAH - Hip hop star Nelly (7), whose latest album "Brass Knuckles" was released this month, wears Sean Jean SJ112S from Marchon.

PARTY DRESS - R&B singer Usher (9) wears Yves Saint Laurent YSL6120/s from Sàfilo at a party hosted by hip hop mogul Jay-Z in Las Vegas.

HEART ATTACK - Wearing shades by Chrome Hearts from Optical Shop of Aspen are R&B singer Mary J. Blige (10) in Disfunctional and socialite/ex-jail bird Paris Hilton (11) in Queenie.

IT ALL ADDS UP - Brazilian born actor Rodrigo Santoro (12), who has appeared in such films as "300" and "Love Actually" a well as being voted one of People magazine?s sexiest men alive, in Calvin Klein style 849S from Marchon.

HOSTESS WITH THE MOSTESS - Daisy Fuentes (13), who hosted her own CNBC talk show and "America?s Funniest Home Videos," in Michael Kors Collection style MKS570.

-Jackie Micucci

Reprinted Courtesy 20/20 magazine

Follow our growing list of Celebrity Eyeglasses and Sunglasses Sightings.

Sep

25

Spotlight on Gargoyles Sunglasses

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Gargoyles 85s sunglasses
Gargoyles sunglasses are popular with military and medical professionals.

Unlike ordinary sunglasses, Gargoyles Sunglasses have been specifically designed to eliminate refraction by incorporating a patented Zero-Prism Design the Dual Lens Toric Curve. This Gargoyles sunglasses design minimizes the refraction associated with other designs. The information your eyes receive is true. And you don?t have to work overtime to process it. The result is pure visual comfort without distortion, headaches or dizziness.

Gargoyles Performance Product Technology


Patented Dual Toric Curve

Gargoyles engineers discovered that the optimal lens design for minimizing peripheral distortion would require dual-lenses. In a dual-lens design, the optical center of each lens can be aligned with the visual center of the eye. This eliminates eye irritation, headaches and dizziness which may be associated with long-term use of competing lens designs—a key reason why demanding medical professionals and the military have chosen to wear Gargoyles.

The Gargoyles patented Wrapback design provides your eyes with as much peripheral protection as possible. Gargoyles provide up to 210 degrees of wrapback coverage without creating distortion.

Polycarbonate Protection
Gargoyles polycarbonate lenses offer such exceptional impact resistance that they can withstand the impact of a .22 caliber bullet fired from just ten feet away.

Our lenses are 50 times stronger than safety glass and 20 times stronger than structural aluminum. They exceed the ANSI Z87.1 and OSHA requirements.

All Gargoyles lenses guard your eyes with 100% UVA, B, and C protection. Our lenses are coated with a NASA derived scratch-resistant and anti-fog coating, which offers 30% more protection than conventional coatings.

Lens Mirroring
On select lenses, Gargoyles uses the most advanced lens mirroring processes available to control the amount of light reaching your eye. The technology is so advanced that up to 12 individual layers are used.

Lifetime Warranty
Gargoyles Performance Eyewear guarantees their sunglasses against defects in materials and workmanship for the Lifetime of the product.

Read more about Gargoyles in our Eye Wear Library. See our complete sunglasses catalog online.

Sep

20

Gisele’s in Vogue

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Gisele wearing Vogue 3574S sunglasses

Supermodel Gisele sporting Vogue 3574S sunglasses color 765/8G in a recent ad out of Australia.

Reprinted Courtesy 20/20 magazine

See all of our Vogue sunglasses online. For your prescription eyewear needs, be sure to take a look at our Vogue eyeglasses collection.







Sep

16

Bolle Prescription Sunglasses

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Bolle Prescription Sunglasses

We're pleased to announce the addition of Bolle Prescription RX sun glasses to our growing selection of prescription sunglasses and eyewear.

Bolle prescription sunglasses feature some of the finest eyewear lens and frames materials available in eyewear designs that focus on performance and style.

See our entire Prescription sun glasses collection online.

Sep

13

Patrick Dempsey: Dreamy in Serengeti Sunglasses

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Patrick Dempsey in Serengeti Sangro sunglasses

If you hadn't noticed in our post Spotlight on Serengeti Sunglasses, actor Patrick Dempsey, looking dreamy above in Serengeti Sangro sunglasses, is the spokesperson for Serengeti eyewear.

Dempsey plays the role of Derrick "Dr. McDreamy" on the hit tv series, Grey's Anatomy. New season starts Thursday, September 27, 2007.

Just wanted to be sure you noticed! :-)

See our online catalog of Serengeti sunglasses and Serengeti prescription sunglasses.

We've got more Celebrity Eyeglasses and Sunglasses Sightings.

Sep

11

Silhouette Sunglasses - Trendy Designs

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Silhouette Sunglasses
Silhouette has done its best to give the design of sunglasses new impulses. By incorporating new styles and shapes, Silhouette?s designers have created an extraordinary look which makes them much desired and fashionable accessories that are always in style, combining comfort with a fashion sense that is light years ahead of its time.

Here are some favorite Silhouette sunglasses styles that are available online now.

Silhouette Model 8561 Sunglasses
Silhouette Model 8561
Minimal Art ? reduced to the max: this functional, no-frills, austere Silhouette look has created a stir in the international frame industry. Featuring a futuristic space look, these sun wear models seem to float before the wearer?s eyes like a near-weightless protective shield. For the collection, these models are being offered in Ruthenium-Silvertone.

Silhouette Model 8572 Sunglasses Silhouette Model 8572
Silhouette?s color designers restructured the current models with a trendy chromatic range: in addition to the bronze-colored bridge/temple options, the lens coating, too, features a sheen. These Titan Minimal Art models are moreover given an additional high-fashion touch the attractive coloration. The generous lens of Model 8572 communicates cool sophistication and will certainly attract many fashion-conscious sun wear customers.

Silhouette Model 8575 SunglassesSilhouette Model 8575
Inspired by the 1980s: the X-large aviator model for fashion insiders. A new interpretation of the Minimal Art theme with double bridge and a generous, trendy lens shape embodying an entirely novel color dimension. The futuristic high-tech-look is ensured by the phased lens coating in Bordeaux. These ergonomically styled sunglasses cling pleasantly to the contours of the head and moreover offer supreme wearing comfort. These models are given a classy appeal and dynamic shape by the elegant titanium temples which curve gracefully, thereby creating a hingeless, smooth, transition zone.

See our entire collection of Silhouette Sunglasses as well as our complete sunglasses catalog online. For your prescription eyewear needs, see Silhouette eyeglasses and the very popular Silhouette Rimless eyeglasses.

Sep

7

DriveWear - Lenses that Transition for Driving

Filed Under News & Articles | 30 Comments

DriveWear® lenses transition to dark even while you drive You've seen the commercials about Transitions® lenses and how they will protect your eyes automatically from bright light and UV rays when you step into the sun.

They're certainly convenient, but they don't work too well when you are behind the wheel of a vehicle, and these days most of us spend a lot of time driving - to work, school, hauling the kids around, etc. Today's windshields block the UV rays that cause the photochromic Transitions® lenses to, well, transition to dark, leaving you with almost clear lenses while you look out at the ever-so-bright highway ahead.

You could try polarized prescription sunglasses, but they don't vary under different light conditions. If they're dark, they're just dark.

DriveWear® lenses have come to the rescue with a new breed of lens powered by the breakthrough polarizing technology of Younger Optics and Transitions® that techno-magically adjusts to the brightness of the light outside even while you're sitting behind the windshield of your car or truck while driving.

Technically, DriveWear® lenses combine the two technologies - polarized and photochromatic lenses - and can sense and transition to the light conditions both inside and outside your vehicle. You get protection from glare and custom, automatically adjusting tint in a single lens.

The difference is that DriveWear® lenses are specifically designed for driving - polarized and designed to adjust to every lighting condition as you drive.

Check out the Drivewear demo.

Soccer moms rejoice!

DriveWear® lenses are specifically designed to transition for the varying light conditions when you drive
Graphics by DriveWear®

If you have any questions about DriveWear® lenses or about your sunglasses, please give us a call at 1-800-248-9427. Our FramesDirect.com opticians will be happy to help you decide if DriveWear® lenses are right for you. DriveWear® lenses can be selected as a lens option when ordering prescription lenses online at FramesDirect.com.

Related pages & posts: DriveWear® Activated by Transitions®, Transitions® Lenses and Transitions® VI Lenses, Younger Optics Offers Drivewear Owners Manual.

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Sep

4

The Eye Zone Goes Mobile

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The Eye Zone optical news blog goes mobile Want to read The Eye Zone, the official blog of FramesDirect.com on your handheld device? Mobile web users can read the contents of the The Eye Zone on a web connected Blackberry, Windows mobile phone or PDA with the Avantgo service and stay up to date with the latest news in fashion eyeglasses and sunglasses as well as keep up with what's going on with FramesDirect.com.

The process is simple. First, sign up for a free Avantgo account. Avantgo provides software that you install on your computer and mobile device for PC to handheld syncing and wireless use. Once installed, create an RSS Channel and paste in our RSS feed - http://feeds.feedburner.com/eyezone.

That's it. Once you sync your mobile device, you'll have the latest news from The Eye Zone on your PDA, Smartphone or Blackberry. Updating the content is as simple as doing a wireless update. Read about the latest in eyewear news and fashion on the plane, at lunch or wherever you and your handheld happen to be.