The Eye Zone - Eyeglasses, Sunglasses and Eyewear Blog of FramesDirect.com » Eyewear

New Eyeglasses & Sunglasses Now Online

Richard Burckhardt — Thu, 24 Jul 2008 16:16:11 +0000

A-2 High Impact Safety eyeglasses - Stylish yet lightweight and rugged safety eyeglasses frames, perfect for the work place or anywhere eye protection is needed.

Candy Shoppe eyeglasses - This frames collection for kids is revved up with new rough and ready styling with performance quality built in.

Cavanaugh & Sheffield eyeglasses - These eyeglasses frames offer comfortable, modern, updated classic designs.

Oakley Women eyeglasses - An eyeglasses collection for today's women in styles ranging from ultra feminine to sporty to cutting edge fashionable.

Oakley Women sunglasses - A collection of sun shades with the fashion conscious female in mind.

Rawlings eyeglasses - Optical frames with the stylish woman in mind.

Related pages: Sunglasses, Eyeglasses.

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Cycling Eyewear: Perfect Gear for Biking

Richard Burckhardt — Tue, 15 Jul 2008 15:03:26 +0000

Don't forget the right eyegear. Cyclists need and want eyewear with all the bells and whistles. Eyewear that protects them from wind and debris . . . that's extremely lightweight and comfortable and keeps them at peak performance in all conditions. And they love a sleek, streamlined design that's as aerodynamic as their helmets and bikes - a design that makes them look cool and see even better.

WHAT BIKERS NEED IN THEIR EYEWEAR

* Shatterproof, scratch-resistant lenses
* Excellent peripheral vision
* Enhanced vision in all light conditions (interchangeable lenses: yellow and amber are ideal for low light situations)
* RX adaptability
* Venting/anti-fog systems
* Head-hugging design that fits comfortably with helmets

From left: V-TI from Smith Optics; REVOLVR from Wiley X Eyewear.

Reprinted Courtesy 20/20 magazine

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New Video: EasyTwist N Clip Eyeglasses

Richard Burckhardt — Tue, 01 Jul 2008 15:24:12 +0000

Here's our latest video addition featuring EasyTwist N Clip eyeglasses, which are among the most flexible eyeglass frames available. The video is also available on our Videos page or you can watch the EasyTwist N Clip eyeglasses video on the FramesDirect.com YouTube Channel.

You can browse our entire EasyTwist N Clip eyeglasses catalog where you can also view the video.

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Download EasyTwist N Clip Eyeglasses Video

Bolle Sunglasses Top Sellers

Richard Burckhardt — Thu, 19 Jun 2008 14:00:47 +0000

Here are the Bolle Sunglasses top sellers for the USA so far this year:

1. Anaconda (pictured)
2. Rattler
3. Recoil
4. Vigilante
5. Parole
6. Venom
7. Fang
8. Montauk
9. Kicker
10. Kickback

Source: Bolle

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New Video: Bolle Sunglasses

Richard Burckhardt — Wed, 04 Jun 2008 21:55:29 +0000

Here's our latest video addition featuring Bolle sunglasses with Dual Composition frames and Thermogrip super strength rubber temples, ideal for a variety of sports. The video is also available on our Videos page or you can watch the Bolle sunglasses video on the FramesDirect.com YouTube Channel.

You can browse our entire Bolle sunglasses catalog where you can even try on Bolle sunglasses online with our FrameFinder(sm) Virtual Eyeglass Try-On.

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Download Bolle Sunglasses Video

Ray Ban Youth Eyeglasses

Richard Burckhardt — Tue, 03 Jun 2008 21:01:24 +0000

In the 1930's, Ray Ban created a name for itself within the U.S. military, by creating anti-glare, aviator sunglasses for our U.S. Air Force pilots. The huge success of these sunglasses led to the explosion of the Ray Ban brand name. Luxottica, the owner of the Ray Ban brand, has just evolved yet again, with the newest release of Ray Ban Youth eyeglasses for boys and girls.

Ray Ban now offers Ray Ban sunglasses, Ray Ban prescription sunglasses, Ray Ban RX eyeglasses, Ray Ban Juniors sunglasses and now Ray Ban Youth eyeglasses.

Ray Ban has it all for every age - kids, teens and adults.

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Serengeti Sunglasses Top 10

Richard Burckhardt — Mon, 02 Jun 2008 14:18:25 +0000

Here are the top 10 sellers in Serengeti sunglasses for the USA this year to date:

1. Medium Aviator
2. Paolo
3. Lamone
4. Velocity
5. Nuvola
6. Maestrale
7. Vedi
8. Ronan
9. Bromo
10. Trento

Source: Serengeti

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Eyewear Alert - Ellen Gives Away Marchon

Richard Burckhardt — Thu, 22 May 2008 18:26:57 +0000

On yesterday's Ellen Degeneres Show, Marchon Eyewear gave a free $400 pair of sunglasses to everyone in the audience. Don't you wish you were there? Well, if you were not, you are in luck, because we sell many of the frames that Marchon has to offer, such as Calvin Klein, Coach, Fendi, Nike and Sean John.

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Prescription Sunglasses

Richard Burckhardt — Wed, 14 May 2008 14:50:24 +0000

Just in time for summer!

FramesDirect.com specializes in authentic prescription sunglasses and is an Authorized online source for the leading brands such as Oakley & Costa Del Mar. You can now get your favorite sunglass brands made with your prescription. Order today and receive a FREE gift with any RayBan, Bolle, Costa Del Mar or Serengeti Prescription sunglass purchase.

Bolle Prescription Sunglasses - Free gift with purchase*
Costa Del Mar Prescription Sunglasses - Free gift with purchase*
Maui Jim Prescription Sunglasses - Authentic authorized dealer.
Oakley Prescription Sunglasses - Authentic authorized dealer.
Ray Ban Prescription Sunglasses - Free gift with purchase*
Serengeti Prescription Sunglasses - Free gift with purchase*

Contact lens offer of the month: Save up to $75 on Acuvue Contacts

Eyeglass offer of the month: Free lens offer. Easyclip Eyeglasses purchases include frame, clip on sunglass, plastic lenses with anti-reflective coating. Price is $199, value is $269. *Offer only on Easyclip brand.

***Gift with purchase offers are subject to availability and are for a limited time only. Gift with purchase collections are not valid with any other discount or offer including free US Domestic Shipping. Free lens offer applies ONLY to the Easy Clip Brand.

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Top Sellers: Fendi F664 and F664R Eyeglasses

Richard Burckhardt — Fri, 09 May 2008 15:09:28 +0000

Fendi's legendary reputation for delivering a high quality accessories is most evident in the top selling Fendi F664 eyeglasses and the Fendi F664R eyeglasses frames. Luxurious and unique styling represent all that is Fendi eyeglasses. Uncommon in its design, these Fendi frames for women are as striking as they are sumptuous.

The Fendi F664R is a plastic frame with Fendi F logo ornaments filled with Swarovski crystal rhinestones carved on each temple. The frame is available in Tortoise/Crystal, Walnut, Light Brown with Rose, Cream Beige, Ocean, Cherry, Mango, Black/Crystal and Brown/Crystal.

The Fendi F664 (pictured below) is also a plastic frame available in Black/Crystal, Cherry, Mango, Ocean(429) and Tortoise/Crystal.

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New Video: Maui Jim Sunglasses

Richard Burckhardt — Wed, 07 May 2008 16:41:22 +0000

Here's our latest video addition featuring FramesDirect.com CEO Dr. Dhavid Cooper discussing Maui Jim sunglasses which feature the Polarized Plus technology, ideal for surfing, tennis, fishing and golf. The video is also available on our Videos page or you can watch the Maui Jim sunglasses video on the FramesDirect.com YouTube Channel.

You can browse our entire Maui Jim sunglasses catalog where you can even try on Maui Jim sunglasses online with our FrameFinder(sm) Virtual Eyeglass Try-On.

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Download Dr. Dhavid Cooper on Maui Jim Sunglasses

Eyewear Media Alert

Richard Burckhardt — Mon, 05 May 2008 14:24:19 +0000

The April issue of Seventeen Magazine features Kiera Knightley wearing Ray Ban RB 2140 Wayfarer sunglasses. The same iconic style is also featured in an editorial dedicated to the Wayfarer shape.

The May 2008 issue of Black Book features Prada PR 57IS sunglasses as a representation of the existing high tech trend in sunglasses.

The April 2008 issue of Star Magazine featured Ray-Ban Wayfarers on Audrey Hepburn, Sienna Miller and Jessica Alba, as well as the new orange camouflage style, in an editorial on iconic items that are still very much in style.

The May 1st issue of NYLON depicts the chic and sophisticated, yet youthful, nature of D&G eyeglasses.

The May 1st issue of Teen Vogue USA features Vogue VO2518 sunglasses as a ?shore?thing for the beach this summer!

The April 2008 issue of SunVision features the Ralph Lauren RL7018 sunglasses from Luxottica Group described as "Bamboo You: Organic details (and nothing says organic better than bamboo) deliver a modern message that is refreshingly current in eyewear trends."

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New Video: Serengeti Sunglasses Features

Richard Burckhardt — Tue, 29 Apr 2008 14:31:08 +0000

Here's our latest video addition featuring FramesDirect.com CEO Dr. Dhavid Cooper discussing Serengeti sunglasses, perfect for driving, with a company rep. The video is also available on our Videos page or check out the Serengeti sunglasses video on the FramesDirect.com YouTube Channel.

For more information on styling and features of these great sunglasses, see our Serengeti Sunglasses collection, where the video is also available for viewing. For a limited time, a free Serengeti gift is available with your purchase.

Also see Serengeti Prescription Sunglasses and Spotlight on Serengeti Sunglasses .

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Download Serengeti Sunglasses Features

Safilo Struts Eyewear at Vision Expo East

Richard Burckhardt — Thu, 17 Apr 2008 20:39:53 +0000

Safilo really took the eyewear industry to a whole new level at Vision Expo East in New York City last week, with their amazing fashion runway that they had constructed inside the Jacob Javits Convention Center. They had stylish models strutting their stuff on the catwalk, modeling the new eyewear and sunwear styles of Adensco, Armani Exchange, Banana Republic, Hugo Boss, Carrera, Christian Dior, Chesterfield, Diesel, Denim, Emporio Armani. Emozioni, Fossil, Giorgio Armani, Gucci, JLo, Juicy Couture, Kate Spade, La Strada, Liz Claiborne, Marc Jacobs, Marc by Marc Jacobs, Max Mara, Nine West, Oxydo, Valentino and Yves Saint Laurent. Safilo was also honored to have Carson Kressley make a celebrity appearance to support and promote the 2008 collections.

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Luxottica at Vision Expo East

Richard Burckhardt — Thu, 17 Apr 2008 16:09:21 +0000

Luxottica was at Vision Expo East in New York this past weekend, with their Adrienne Vittadini, Anne Klein, Arnette, Brooks Brothers, Burberry, Chaps, D&G, Dolce Gabbana, DKNY, Donna Karan, Luxottica, Miu Miu, Persol, Polo, Polo Prep, Prada, RALPH by Ralph Lauren, Ralph Lauren, Ray-Ban RX, RayBan Rx sunglasses, Revo, Salvatore Ferragamo, Sferoflex, Versace, Versus and Vogue being modeled. Their styles are fabulous and are some of the top sellers of 2008 thus far.

Latest Ray Ban Sunglasses Additions

Richard Burckhardt — Fri, 04 Apr 2008 19:46:57 +0000

New to our catalog of Ray Ban sunglasses:

RayBan RB 4099 Sunglasses
RayBan RB 4101 Sunglasses
RayBan RB 4102 Sunglasses

We've also added some new shades to the Ray Ban Junior sunglasses collection:

RayBan Juniors RJ 9039S Sunglasses
RayBan Juniors RJ 9040S Sunglasses
RayBan Juniors RJ 9510S Sunglasses
RayBan Juniors RJ 9514S Sunglasses

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Related posts: Free T-shirt with Ray Ban RX Sunglasses, Ray Ban Prescription RX Sunglasses, Spotlight on Ray Ban Sunglasses.

Maui Jim Sunglasses Try On Live

Richard Burckhardt — Wed, 02 Apr 2008 15:42:17 +0000

We're rolling out our FrameFinder(sm) Virtual Eyeglass Try-On onto individual catalog pages and it is now live on our Maui Jim sunglasses page. Just click on the red button or anywhere on the FrameFinder banner that you will find on the page (as pictured below) to have FrameFinder pop up for instant try on.

The glasses try on functionality is also live on our Ray Ban sunglasses and Guess eyeglasses catalogs with more to come.