Hugo Boss Eyewear
Shapes are bold and rectangular. Lines are clean and sleek. Colors are strong and stable?dark tortoises, black and matte metal tones. Materials are lightweight plastic and thicker metals. The result: Classic glasses in a modern mode. The customer: Male.
Under a global licensing agreement with Hugo Boss, CXD, a Charmant Exclusive Division, introduces Hugo Hugo Boss brand eyewear, a collection of 15 ophthalmic and 15 sun styles.
Targeted to young, trend-setting men and women, the new line, designed by Christian Roth and Eric Domage, consists of aluminum, stainless steel, monel and plastic frames. Styles range from vintage shapes, oversized ovals and wraps to trendy cat eyes and sleek, modern rectangular designs.
Some styles are equipped with spring hinges. Four of the sunglasses have polycarbonate lenses. The rest of the sunglass collection and all ophthalmic styles are equipped with CR-39® lenses. The sunlenses feature a new high-performance technology, which utilizes multi-layer iridescent coatings with a flash of mirror.
"Another on-target creation and collaboration with Boss Hugo Boss, the Boss Woman eyewear collection is a natural extension of the successful Hugo Boss women?s clothing line," says Jim Simon, CXD vice president.
Following on the success of Hugo Boss women?s wear, Boss Hugo Boss introduces Boss Woman, an eyewear collection from CXD, a Charmant Exclusive Division. Targeted to the Boss woman, a successful cosmopolitan individual with a lifestyle that merges business and sports, sensuality and self-assurance, the new line consists of several ophthalmic frames sunglasses.
Shapes are fashion-forward variations on bowties, butterflies, ovals, rectangles and oversize wrap and goggle styles in both plastic and metal, including titanium.
Some frames are rimless or semi-rimless and feature such design details as dropped temples and lenses floating on top of the frame. Hues range from metal and earth tones to multi-colored layered plastics. Lenses are offered in sun and fashion tints, some with gradient and flash mirror treatments.
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