Passion. Performance. Success. Excellence. The Ironman is special. A race for some, a right of passage for most. The Ironman brand, the only brand that is also a sport, is defined by durability, performance, best-in-class, authentic, excellence, dream fulfillment, accomplishment, passion, leadership and originality.
Swim 2.4 miles. Bike 112 miles. Run 26.2 Miles. Then brag for the rest of your life.