Gant prides itself on being a lifestyle brand that has its roots in American sportswear heritage and that provides modern and top-quality eye wear. Gant firmly holds its place in fashion history but continues to evolve its styles so that it stays at the cutting edge of fashion. Gant embraces a style that appeals to the All American Prep state of mind and brings to that lineage a touch of elegance that makes the Gant look truly one of a kind.
- Gant Rugger, identified by the diamond "G" logo, represents the quintessential American notion of sportswear fashion. The Gant Rugger collection is an eclectic blend of vintage designs and innovative improvements. Gant Rugger traces American fashion back to its roots and revives classic designs by marrying them with modern ideas of what The American look can truly become.
- Gant by Michael Bastian offers bold and sexy styles that champion modern American fashion while still embracing timeless notions of sophistication. Gant by Michael Bastian uses fine craftsmanship, quality materials, and unique coloration to breathe new life into time honored American fashions. Gant by Michael Bastian blended bold and edgy together with tried and true to create this exclusive capsule collection
Gant fashions can include:
- High-quality metal, acetate, plastic, and titanium materials
- CR-39, Glass, and Polycarbonate Lenses, some polarized (sunglasses)
- Unique coloration
- Iconic and classic American fashions with innovative updates
- Saddle and keyhole bridge accents
- Stone and metal stud accents and detailing
- Full rim and semi-rimless designs