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Why FramesDirect.com is Just a Little Better...
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AFEyewear Eyewear - Just a little better...

Doctor’s Progressive Lens Formula

High-Tech Lenses for the Digital Age


"Ordering Progressive Lenses on Internet Now Made Easy with Doctor’s Unique Precision Calculation!"

Dr. Guy Hodgson, Co-Founder
Progressive Lens Formula Created by Dr. Guy Hodgson
Dr. Guy Hodgson Creates New Method to Fit Millions of
No-Line Progressive Lens Wearers Online Successfully


Dr. Guy Hodgson, co-founder of FramesDirect has developed a proprietary mathematical method of determining the optimal position of the reading or seg height of a progressive no-line bifocal lens.

When the seg height measurement is taken, it usually requires the patient or eyeglass customer to be present wearing the frame. The special mathematical formula devised by Dr. Hodgson does no longer requires the patient to be present.

The new method of measuring progressive seg heights has proven to be even more accurate than conventional measuring!

A representative from one of the leading progressive lens manufacturers in the world commented that FramesDirect.com has a lower return rate on progressive lenses than the national average, since FramesDirect.com started using the formula. FramesDirect.com now uses Dr. Hodgson’s method exclusively when determining the optimal height of the reading segment.

The Progressive Setting FormulaSM has been tested on thousands of pairs of progressive lenses and is used to determine the exact height setting for your lenses.

Progressive lenses can be made from a wide variety of materials that include polycarbonate, plastic, and now even Oakley has their own line of progressive Plutonite lenses.

Ordering progressive lenses online is EASY and ACCURATE. FramesDirect has proved it. Whether you are in England, California or Japan, your progressive lenses can be done just as accurately as if you were in our store.

If you have any questions about ordering progressive lenses, please call our friendly operators at 1-800-248-9427

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